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Monday, January 5, 2026

Soft Winter Reset: Glow Through the Season

We Love Us. We See Us. We Shop Us.

Soft Winter Reset: Glow Through It

 
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Cozy up. Clear out. Come back to yourself.

ESSIES,

Winter doesn't ask us to rush—it invites us to return. To slow the pace, soften the edges, and make space for what truly nourishes us. This is your Soft Winter Reset.

Welcome to WeLoveUs.shop powered by ESSENCE, a curated marketplace designed for moments like these. From calming beauty rituals and wellness essentials to cozy comforts that encourage rest and reflection, every find is an invitation to exhale and reconnect.

This season is about clearing out the noise and choosing care with intention. When you shop WeLoveUs.shop, you're not just resetting your routine—you're investing in yourself while supporting Black women founders whose work is rooted in purpose, creativity, and community.

So cozy up. Release what no longer serves you. And come back to yourself—gently, fully, and on your own terms.

Your winter reset starts here.

Here are a few founders to support as you embrace the season.

Reset Your Space's Aroma

Founder: Keta Burke-Williams

Brand: Ourside

Ourside is a New York-based, BIPOC-owned luxury fragrance brand launched in 2022. Inspired by a conversation with her sister, Keta Burke-Williams created the brand to offer inclusive, vegan, and cruelty-free scents that promote self-care and connection. 

"Unconventional yet intimate, our fragrances invite you to reinvigorate your senses and reshift the narrative." — Keta Burke-Williams


Why You Need It: Ourside combines unique experiences with familiar ingredients to create unconventional fragrances. Each blend is an exact and delicate balance of a multi-layered story unfolding in perfect harmony.

Channel Your Manifestations

Founder: Ashley Sutton

Brand: Hustle & Hope

Hustle & Hope was born from Ashley Sutton's desire to reimagine greeting cards. Instead of being keepsakes that lose their effect the moment they're read, she imagined cards that could act as tools that offer practical, actionable guidance to achieve a goal.

"My mission remains the same: to help people believe bigger, dream deeper, and move forward with clarity and courage. Hustle & Hope is a reminder that with the right guidance, every step can bring us closer to the life we're working toward." — Ashley Sutton


Why You Need It: At its core, Hustle & Hope reflects Sutton's belief that encouragement should both uplift and equip. She understands that people need pathways, resources, and tools that feel accessible. Each product is crafted to remind the recipient that they're seen, supported, and capable, while the accompanying guide helps them take actionable steps toward whatever they're chasing. 

On The Dot: What We're Reading on Essence.com

Make Your Home A Sanctuary: "Home is meant to be a sacred space. So when you finally find that space, it's essential to adorn it (not fill it to the brim for all you hoarders out there) with things, details that aid in that feeling. Furniture is great, but it's nice to come home to items that support you in feeling at peace, feeling your best. Warming teas, self-affirming items, zen-inspiring candles, cozy bath towels to offer that spa feeling, you name it. They can make a major difference in the vibes in your crib."
11 Essentials From Black-Owned Brands To Make Your Home A Sanctuary
 
 
COMMERCE
 

11 Essentials From Black-Owned Brands To Make Your Home A Sanctuary

 
From the right candle for the bedroom to self-care sets for the bathroom and unique decor options, these goodies will help make your house a true home.
 
Read the full story on Essence.com
 
 
Winter-Ready Skin: "Taking care of your body goes beyond beauty–it's also about nourishing your skin, which is the largest organ you have. Protecting your skin's natural barrier takes research, time and commitment. It is worthwhile considering thoughtful body care can help maintain hydration, support soft and healthy skin, boost confidence and improve well-being."
 
COMMERCE
 

Winter-Ready Skin: Top 10 Body Care Essentials From WeLoveUs.Shop

 
From shower steamers and sponges, to soap, body butters, and bath salts, these goodies will help you care for your body during colder months and year-round. 
 
Read the full story on Essence.com
 
 
 
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