Revving a sports car. Hiking a stunning trail. Taking a caviar bump. Surfing a massive wave. These aren't the pursuits most girls are encouraged to chase as they grow up — and for the "cool aunts" of TikTok, that's exactly the point.
Of all the trends that sweep through the app, this one has harnessed the joy of self-determination better than any other. A "cool aunt" video (sometimes called "Plan B") typically opens with a list that reads something like: "Plan A: married by 25, homeowner by 27, kids by 30." But when the beat drops, so do a slew of clips of all the amazing things the creator has done with her life instead of hitting those conventional benchmarks. The screen reads, "Plan B: cool aunt." Cue the bucket-list travel and the red carpets and the bungee jumps.
It's always been the young person's struggle to figure out our place in the world, especially when it comes to relationships and dating. But trying to find love today is even more of a minefield. The goalposts are constantly shifting, and it's easy to feel untethered.
I rounded up some of my favorite Popsugar stories that give us insight into how millennials and Gen Z are rewriting the rules of relationships for themselves, and making meaning wherever they can. Click the link below to read more about the cool aunts of TikTok, who are more than OK with delaying marriage and kids if it means more years of independence and exploration. And keep scrolling for more stories about finding love (or not) in 2025. |
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