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Thursday, July 3, 2025

Let’s celebrate National CROWN Day πŸ‘‘

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Show your #CROWNLove by posting photos and videos using #CROWNLove.

This July 3rd, National CROWN Day, we celebrate the beauty of natural hair —where coils, curls, braids, and locs rise like crowns. Since 2019, Dove has proudly supported the CROWN Act, helping to Create a Respectful and Open World for Natural Hair. And now, through The CROWN Movement, we're continuing the journey—because making beauty a positive, accessible experience for all isn't just our mission, it's our promise. As a co-founder of the CROWN Coalition, Dove believes every CROWN deserves to be seen, respected, and celebrated in all spaces and places. Join the CROWN movement at Dove.com/CROWN

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