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Friday, March 19, 2021

Announcing the Winner of the AVEENO® Pitch Competition!

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Meet the Winner!

We are thrilled to announce that the Winner of the
AVEENO® Skin Health Startup Accelerator Pitch Competition is… Alodia Hair Care!

After years of struggling with a damaged scalp and broken strands, Dr. Isfahan Chambers Harris created Alodia, a science-based hair and scalp care brand made with clean, natural ingredients. Visit alodiahaircare.com to take their hair quiz and then find the best products for you and your family from their women, men and kids collections.

Alodia Hair Care will receive a $100,000 grant from AVEENO®, mentorship from both AVEENO® and ESSENCE® and a showcase on ShopEssence®. This momprenuer is planning
to use the funding to complete her clinical study, launch additional scalp products, file patents and launch on
Amazon and into Target stores.

AVEENO® is committed to helping create a more diverse, inclusive and equitable skincare industry. The AVEENO® Skin Health Startup Accelerator was designed to support Black female entrepreneurs whose ideas and solutions have the power to profoundly impact the health and beauty of all skin.

If you are looking to launch your own skincare or haircare brand, check out the resources, tools and advice from AVEENO® and other industry experts at Essence.com/Aveeno!

LEARN MORE >>

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All products and services featured are selected by our editors. ESSENCE.com may receive compensation for some links to products and services in this email.
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